Our guest Erin Wayne is Director of Community and Creator Marketing at Twitch. She has worked at Twitch for over 6 years, she started off managing their partnership with Minecraft and is now Head of Community. We explore how a company with such an extremely active and passionate online community was able to bring that to real life with their C2C program!
Our guest Erin Wayne is Director of Community and Creator Marketing at Twitch. She has worked at Twitch for over 6 years, she started off managing their partnership with Minecraft and is now Head of Community. We explore how a company with such an extremely active and passionate online community was able to bring that to real life with their C2C program!
Too Long; Didn't Listen
2:53m- The interesting organic growth of Twitch meetups prior to any formal program
7:39m - Erin discusses the inherent beauty of meetups and how they connect people that share similar interests
12:33m - How to go about empowering their current communities and also collect behavioral data to further empower communities in the future
14:39m - Erin brings up a fun fact about her that has helped tremendously with her career at Twitch
You can find the podcast on Apple, or wherever you listen to podcasts.